Prime Ministers' Socks Prime Ministers' Socks

Prime Ministers' Socks

Client: Braind

Type: Branding

Country: Armenia

Year: 2018

Color Scheme:

2018 was so much eventful year that one could hardly imagine any more significant events to happen in the country. But we are ready for more because it is our turn to host the 17th edition of Francophonie summit.This is the largest international event taking place in Armenia. Officials and heads of state from 84 countries are going to visit Armenia and among them will be current Prime Minister of Canada Justin Trudeau with his well-known affinity for statement socks. We also take this sock game seriously and continue the marathon by presenting Armenian edition of prime minister’s socks. As we are not sure if we will have chance of taking photo of the socks weared by the prime ministers, here is the close up view of the the legendary socks. The colorful pattern is created by playing with the Armenian flag colors: red, blue, orange. So at first sight you may not notice but they are very Armenian and not less flashy.

Art Director: Eduard Kankanyan

Designer: Eduard Kankanyan, Ani Tarjumanyan

Project Manager: Masha Hayrapetyan

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