Aragats Anti-Hardware Devices Aragats Anti-Hardware Devices

Aragats Anti-Hardware Devices

Client: Aragats

Type: Branding

Country: Armenia

Year: 2018

Color Scheme:

The Armenian Aragats company has designed and produced a thermal vision device for the anti-tank systems, which allows spotting enemy military equipment from up to 3500 meters away and destroy it. 

We had to design a logo that would be indeed serious, grave and solid. So we created one that includes the crucial functions and advantages of the devices. The first thing you will see in the logo is the half-eye that says "this is a vison device". Then you can notice the sun and moon that give the cue that they function by day and night and even while foggy weather. And what's the most imortant is the protecting shield that stands for emphasizing defencive military aim of the devices. 

Art Director: Eduard Kankanyan

Designer: Eduard Kankanyan, Gevorg Ghazaryan

Project Manager: Eduard Kankanyan

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